A Rose By Any Other Name Hbr Case Study Solution

Similar Documents

By Any Other Name

... Lawren Bradberry ENG 501-Online #11389 November 15, 2012 By any other name… We should all be as wise as Shakespeare. In Romeo and Juliet, he wrote, “What's in a name? / that which we call a rose / By any other name would smell as sweet;” (2.2.43-44). Debates continue regarding the proposed changes to the name of Post-Traumatic Stress Disorder (PTSD) in the Diagnostic and Statistical Manual (DSM) to Post Traumatic Stress Injury (PTSI). Some argue the stigmatizing power behind the word disorder creates a barrier to service members and veterans seeking care for mental health needs. Supporters assert changing the name will “will reduce the stigma that stops troops from seeking treatment” (Jaffe, 2012). Retired Army General Peter Chiarelli, a major supporter of the change, argues: Calling the condition a "disorder" perpetuates a bias against the mental health illness and "has the connotation of being something that is a pre-existing problem that an individual has" before they came into the Army and "makes the person seem weak," (as cited in Sagalyn, 2012, p. 1; emphasis added) As of May 2012, 247,243 veterans were seen for potential PTSD at Veterans Health Administration facilities following their return from Iraq or Afghanistan (Veterans Administration [VA], 2012). If the “D” is replaced with and “I”, will this significantly diminish the stigma reported by General Chiarelli? I argue that the stigma is not in the name; the stigma is within and perpetuated by military culture......

Words: 1509 - Pages: 7

A Rose by Any Other Name Case Study

...Case One The Dilemma: Rose Partyware has been working towards creating its own brand of party ware supplies to give it a competitive edge in an industry of generic party supply manufacturers. Recently, Rose Partyware was presented with the opportunity to produce a private-label brand of party goods. This alternative would provide Rose with a stable revenue source as well as opportunities to create private-labels for other retailers. However, pursuing this option would drain Rose’s resources and prevent them from launching their own branded goods. Additionally private-labels would make Rose into a manufacturer-only role and limit its long-term prospects, but having its own brand is very costly to promote and comes with many short-term risks. Possible Solutions: 1. Proceed with Rose Partyware branded party supplies. * Retain loyalty of small independent retailers (35% of sales) * Brand advantage in party supplies versus other generic suppliers * Positive long-term returns * Control over pricing, branding, and distribution of goods * Short-term technological advantage 2. Pursue manufacturing private-label goods for retailers. * Retain largest Rose customer (20% of sales) * Supplier of choice in private-label manufacturing * Lowest short-term risk * Cheapest option in terms of change to company structure & spending The Decision: If I were in Tom Roses’ position I would choose to proceed with Rose Partyware branded party......

Words: 350 - Pages: 2

Case Study Vitamin Water, Energy Drinks, Other Beverages

...Vitamin Water, Energy Drinks, other Beverages Case Study 2 The beverage industry has been rapidly growing for many years now. New products are being produced, as well as old products being refined. One of the largest markets thus far, beverages are continuously changing and being tinkered with. We look at a few different types such as, energy drinks, sports drinks, and vitamin-enhanced beverages. With different corporations comes different success factors. Some success factors for the beverage industry consist of rapid growth in category, premium prices, and high profit margins. Coca Cola and PepsiCo have been expanding on numerous different flavors, holding to the same products and production line. By expanding the “line up”, companies can expand their production, as well as profit and the business as a whole. “As consumer preferences shifted during the 2000s, sports drinks, energy drinks, and vitamin- enhanced drinks had grown to become important segments within the industry in 2010.” [Gamble C 76]. Noticing that most of the energy drinks are vitamin based, the growth of these products has been positive. Looking at Exhibit 1, we understand and can see the growth and volume sales over the years between 2005 and 2014. This chart pictures a constant growth based on the growth determined within prior years. The Five-Forces Model of Competition, is a key analytical tool in organizing a model based on buying and selling. The Five Forces are considered to be: firms...

Words: 727 - Pages: 3

Leadership Challenge: a Quote by Any Other Name

...As the director of sales for the company of Bright Right Plastics, Ralph Dickerson has been through many changes inside the company and he recognized that a new change was needed when it came to the quota system. The old quota system had given the company great success through the years; however, over the last couple of years the company received complaints from customers about product service. When Dickerson had been called for a meeting with the CEO he knew he had to make a decision for the company’s future; should they stay with the old quota system or should they move forward with a new quota system based on the activity quota system? Answers to Leadership Challenge Questions 1. An advantage of the sales volume quota is that it emphasizes the dollar sale and that the quota is related to the market potential and that makes the quota more credible and easy to understand for the salesperson. The sales volume quota is also consistent with what the salesperson visualizes his or hers job to be – which is to sell. Another advantage is how the firm expresses their sales volume quota which can be in dollars, physical units or points. The firm can, for example, present that for each dollar sold from a particular product the salesperson receives a certain number of points. The sales volume quota also allows the sales managers to design their own quota system that can promote certain desired goals, which could be that they set last year’s sales volume quota as a foundation for the...

Words: 467 - Pages: 2

A Murderer by Any Other Name

...Brian Stoller Ms. Baker ENG1322-04 4 February 2013 A Murderer by any other name…. During my stay on the fabulous the Fort Hood Military Reservation I had the distinct pleasure to deploy with the 1st Cavalry Division to the desert paradise that is Iraq. I spent the majority of 2009 in the war-torn wasteland and was lucky enough to get my two week vacation near the end of October. While on vacation in the Chicago land area, I received a strange phone call from my boss. He asked me if I was on Fort Hood right now. Thinking it was a strange question, I said “no I’m not, why?” he said turn on CNN and he had to go and abruptly hung the phone up. Thinking how odd the whole thing was I turned on the TV and was shocked at what I was looking at. It was near real time coverage of a mass shooting on Fort Hood. Initial reports were sketchy but what they knew was that there were many dead and/or wounded, and the shooter was in uniform. Later it was revealed that the shooter was an Army psychologist by the name of MAJ Nadal Hassan, that he may or may not have acted alone, and he was a terrorist. This is a term in the US which is attached with a particular gravity, and extreme recourse, for terrorist are not mere criminals, but enemies of the state. There are a number of constitutional powers that are weapons against such an adversary. But is MAJ Nidal Hassan truly a terrorist, or is this just a workplace shooting? As the almighty political media spin machines power up, they were......

Words: 1648 - Pages: 7

Case Study Name Game

...The Case Name game deals with a branding problem. The Case revolves around two hospital’s naming Ridgecrest Medical Center and Robinson –Martinez Hospital. As Ridgecrest Medical Center purchases Robinson –Martinez Hospital, there emerges a problem of formulating a new brand name. Mr. Brian Garcia , Chief Executive Officer of Ridgecrest Medical Center was assigned a task of creating new brand name that will ensure best possible market place results and formulating brand management plan that will yield optimal results. The first alternative that I propose is Co-Branding strategy , that is combining the current brands to make one merged brand This retains both their names to please the very loyal followers and creating a unified brand that suggests an integrated system with a broader range of resources for patients. The disadvantages for this alternative is that it is very costly to establish a new combines brand name. Due to the change in hospital’s name ,it creates a confusion among public regarding the services and Insurance coverage. The Second alternative that I propose is Multi Brand Strategy. Creating an umbrella brand with two unique brands underneath. This creates an overall brand for a system that focuses on health of patients and allowing each hospital to retain their individual identities. This helps in keeping each hospital’s loyal customer base and less likely to create confusion among physicians and insurance companies.As a health system, people will......

Words: 356 - Pages: 2

Case Study

...MGT3-10:30am-1:30pm/Friday Case: Gold Star Chili I. Company Profile: Gold Star Chili is a restaurant chain based in Cincinnati, Ohio, that sells Cincinnati chili. The original restaurant was established in the Cincinnati neighborhood of Mt. Washington in 1965 by four brothers from Jordan. Gold Star Chili is the "Official Chili" of the Cincinnati Bengals. Gold Star Chili was founded in 1965 by four Jordanian brothers in Mount Washington, originally under the name Hamburger Heaven. As the original name suggests, the original vision for their restaurant was primarily hamburgers. However, they also had a chili recipe that they began modifying, soon finding that customers were ordering the chili more than any of the other menu items. As a result, the brothers changed the restaurant name to Gold Star Chili and removed many of the other items from their menu. In 1993 Tony Pérez, then manager of the Cincinnati Reds and former member of the Big Red Machine, kicked off a promotion campaign for the restaurant. During his baseball years Pérez's nickname was "Big Dog", and since the chain was ready to promote their new foot long cheese coney, Gold Star saw a promotional opportunity, naming it "Big Doggie". For the promotion, the store offered customers 16-inch (410 mm) miniature Louisville Slugger baseball bats for US$1.99, and Pérez did various in-store signing sessions for fans. In the past, Gold Star Chili has also hired other Reds players for promotional campaigns, most......

Words: 574 - Pages: 3

The Rose Company Case Analysis

...Case Analysis: The Rose Co. Due Date: July 27, 2014 Executive Summary The Rose Company is building a new plant to reduce cost, improve the quality of products, and maintain competitive leadership by gaining a slight production advantage. The main obstacles to be overcome are the commissioning of a new plant, new methods and process, and administrative reporting issues. As the newly hired General Plant Manager, I plan to resolve these issues by insisting that all plant communications flow through me, instituting training for plant personnel and setting operational expectations. Situation Analysis - The Jackson Plant an older, established unit in the Rose Co. has not operated satisfactorily for several years. The Board of Directors has recently approved the construction of a new plant with the expectation of achieving lower costs of processing and a reduction in man-power. The strategic goals of the Organization is to reduce cost, improved product quality, and maintain competitive leadership by gaining a slight production advantage by using new technologies, processes and new methods of production. The Organization has also decided to implement a new decentralized leadership structure. I have recently been appointed as general manager of the Jackson Plant. I will be responsible for the management and administration of all functions and personnel, except sales, at the new plant. I expect the strategy employed at the Jackson Plant will have significant...

Words: 2173 - Pages: 9

A Rose by Any Other Name

...Corporate Finance Lecture Note Packet 2 Capital Structure, Dividend Policy and Valuation B40.2302 Aswath Damodaran Aswath Damodaran! 1! Capital Structure: The Choices and the Trade off Neither a borrower nor a lender be Someone who obviously hated this part of corporate finance Aswath Damodaran! 2! First Principles Aswath Damodaran! 3! The Choices in Financing   There are only two ways in which a business can make money. •  The first is debt. The essence of debt is that you promise to make fixed payments in the future (interest payments and repaying principal). If you fail to make those payments, you lose control of your business. •  The other is equity. With equity, you do get whatever cash flows are left over after you have made debt payments. Aswath Damodaran! 4! Global Patterns in Financing… Aswath Damodaran! 5! And a much greater dependence on bank loans outside the US… Aswath Damodaran! 6! Assessing the existing financing choices: Disney, Aracruz and Tata Chemicals Aswath Damodaran! 7! Financing Choices across the life cycle Revenues $ Revenues/ Earnings Earnings Time External funding needs High, but constrained by infrastructure High, relative to firm value. Moderate, relative to firm value. Declining, as a percent of firm value Low, as projects dry up. Internal financing Negative or low Owner’s Equity......

Words: 18877 - Pages: 76

Case Study: Mobile Device Security and Other Threats

...Case Study: Mobile Device Security and Other Threats Strayer University Authors Note This paper was prepared for CIS 502 – Theories of Security Management Abstract Mobile communication and computing devices are integral part of today’s business. This provides the executives the opportunity to work from virtually anywhere anytime and became one of the most valuable tools to make business communications. However, due to the nature and size of the device and communication methods, the devices are prone to be lost or compromised and can fall into the hands of unauthorized persons, which makes these devices a very big security concern for the businesses. In this paper the nature of IT related threats faced in 2014 are discussed along with the security issues of mobile devices. a) Security threats presented within the “Security Threat Report 2014” report: The security report of Sophos (Security Threat Report 2014 Smarter, Shadier, Stealthier Malware. (n.d.). Retrieved August 19, 2014, from https://blackboard.strayer.edu/bbcswebdav/institution/CIS/502/1144/Week8/sophos-security-threat-report-2014.pdf) highlights the emerging security risks in the world. It the report, they have identified the following concerns for 2014: a. More efficient Botnets: The botnets become more resilient and stealth by the year 2014. Along with many known attributes, the sharing and copying botnet codes have resulted in emerging new botnets which are being used for various......

Words: 1993 - Pages: 8

Any Case Study

...Tea Bags WB Perfect Tea Quik Wagh Bakri D¶ling Mili Tea Bags Good Morning ` Wagh Bakri has categorized the organic teas, all other form of double and single chamber tea bags, Darjeeling teas and Nilgri teas as ³Specialty Teas´. Adopted various forms of sales promotion to execute their vision for catering to newer generation which traditionally were never their customers. Diversifying further Wagh Bakri Organic Combo Pack has been made available in the market, with recipe booklet, which has helped their customer to understand the teas better. ` ` ` A blend which matched value of co-existence and harmony There is a lot of emphasis on closeness between tea and health in their campaigns Brand legacy of over 100 years is brought to the fore The logo signifies a wagh and a bakri, bringing out the fact that the tea can be enjoyed across classes and sects. Tea is one thing which can be enjoyed uniformly and in fact avoids polarization of society It projects itself as a very customer centric and entrenched brand ` ` ` ` ` ` ` ` ` ` A tradition of consistency A blend which matched value of co-existence and harmony New initiatives for online sales Advertising to be present in the niche mind space of the consumers All campaigns bring the aspect of being unique and different from other teas in terms of Flavour Aroma Procurement Process which is very personal and handpicked oriented Production Process ` Tea Lounge Wagh......

Words: 934 - Pages: 4

Rose Company Case Study

...Table 2.) What is the relationship between the DSO and the average collection period? d. Does the DSO indicate that the firm’s customers have changed their payment behaviour from the first to second quarter? Is DSO a good management tool in this situation? If not, why not? 4. Construct aging schedules as of the end of March and the end of June by completing Table 3. What do these schedules indicate about the customer’s payment patterns? Explain. 5. Construct the uncollected balances schedule as of the end of March and the end of june by completing Table 4. Do these schedules properly measure customers’ payment patterns? If you wanted to monitor one number from Table 4, what would be the best one? Explain your answers. 6. Assume that Texas Rose does receive financing and is now unqualified success, and that Tyler is developing the firm’s pro forma financial statements for the second year of operations. His said forecast for the first 6 months of the second year is as follows: What is the best forecast of the firm’s receivables at the end of March and the end of June? Explain. 7. You anticipate that the venture capitalists will ask some questions that can best be answered if you have done some sensitivity analyses of the effects of various inputs on the key outputs. To begin, assume that sales are a constant $160,000 in each month. What would the DSOs, aging schedules, and uncollected balances schedules be at the end of March and June? If you are using the Lotus model,......

Words: 662 - Pages: 3

Ecuadorian Valentine Roses Case Study Answers

...[CHAPTER 2] Case Study: Collaboration and Innovation at Procter and Gamble 1. What is Procter & Gamble's business strategy? What is the relationship of collaboration and innovation to that business strategy? P&G’s business operations are divided into three main units: Beauty Care, Household Care, and Health and Well-Being, each of which are further subdivided into more specific units. In each of these divisions, P&G has three main focuses as a business: * maintain the popularity of its existing brands, via advertising and marketing; * extend its brands to related products by developing new products under those brands; * innovate and create new brands entirely from scratch. Having R&D teams spread throughout 30 sites globally, P&G is in strong need of collaboration tools that allow researchers, marketers, and managers to easily gather, store, and share knowledge and information. At 3.4 percent of revenue, P&G spends more than twice the industry average on innovation to support its business strategies. 2. How is P&G using collaboration systems to execute its business model and business strategy? List and describe the collaboration systems and technologies it is using and the benefits of each. To support the business strategy of innovating and creating new brands entirely from scratch, P&G must find the right tools to support collaboration and innovation. Some of the collaboration system the company's employees and......

Words: 7315 - Pages: 30

Text, Film, and Historical Fact: Soucing “the Name of the Rose”

...Text, Film, and Historical Fact: Soucing “The Name of the Rose” 1. Evaluate the following statement: The film “The Name of the Rose” is an accurate portrayal of the lives of medieval monks. “The Name of The Rose” is a historical murder mystery combining fiction, biblical analysis, medieval studies and literary theory. The movie is very appropriate for historical class, because it simply describes the debate on the poverty of the clergy, but not converted beyond recognition. The scenes of the life in Abbey describe challenges and promises of monastic life. Such characters as dithering abbot and fat cellarer, quirky herbalist and dedicated illuminator demonstrate the variety of occupation and different personalities within the walls of the monastery. The scenes where after the second murder even the abbey became under the apprehension that they are experiencing the last days before the coming of Antichrist, is a perfect evidence that in the fourteen century many experienced divorce from the scholarly world turned to superstition, heretic movements, or apocalyptical outbursts. Moreover, the movie accurately described some parts of daily life medieval monks. The dining sessions, scenes of prayers, psalms and hymns were showed properly. Medieval monks devoted their lives to strict routine and discipline of life. For example, the part where elderly blind monk was angry at other monks because they were laughing claiming that monks never fool themselves. In the movie......

Words: 1086 - Pages: 5

A Case Study Off Brand Name

...Hanoi, June 7th, 2012 Acknowledgement The first thing, we want to acknowledge our deep gratitude to our teacher, Mrs. Pham Phuong Lan who always gets enthusiastic for giving us many useful lessons as well as valuable advice. Without this help, this study can hardly have been completed. Besides, we would like to express heartfelt thanks to all students of IBD who have helped us to collect data for this paper. Finally, we want to expend the best wishes to our teacher and friends. Contents Chapter I: Introduction 4 1. Background 4 2. Literature review.............................................................................................................5 3. Rationale.........................................................................................................................6 4. Research questions ............................................................................................................7 5. Research methods...........................................................................................................7 Chapter II: Major finding 8 1. Quality factor 8 2. Price factor 12 3. Marketing factors 15 Chapter III: Conclusion 20 Appendix 20 1. other charts.......................................................................................................................20 2.......

Words: 5488 - Pages: 22

Да, конечно… сэр.  - Сьюзан не знала, как. Бросила взгляд на монитор, потом посмотрела на Грега Хейла.  - Сейчас. Несколькими быстрыми нажатиями клавиш она вызвала программу, именуемую Экранный замок, которая давала возможность скрыть работу от посторонних глаз.

Categories: 1

0 Replies to “A Rose By Any Other Name Hbr Case Study Solution”

Leave a comment

L'indirizzo email non verrà pubblicato. I campi obbligatori sono contrassegnati *